Niche Site Journal Format

I’ve come up with a new format for the journal updates for my different niche site. This way each post is the same and it makes it easier to follow week by week. Having this format will also make it easier to post because I can just fill in the information, create the updated graphs, and add a few pictures.

I tried to include all the data and information that you might find interesting in this format. If you can think of anything else or have ideas that could make these posts easier to read, please leave a message in the comment section with those suggestion.

Over time this format will evolve, but I have to start somewhere.

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Introduction

Talk about my week and personal life. I will keep this short, but feel it is a good way to let everyone know how things are going for me personally.

Website Details

Domain: The website that I am updating you on.

Niche: A brief description of the niche the website covers.

Domain date of Purchase: The date I bought the domain name.

Website Launch Date: The date I started publishing content to the website.

Current # of Pages: How many pages and posts the website currently has.

Website Data

Visits: Number of visitors that week.

Unique Visitors: Number of unique visitors that week.

Page views: Number of page views for the week.

Pages / Visit: Number of average page views per visit.

Avg. Visit Duration: The average time per visit.

Most Popular Page: The most popular page on the site.

Traffic Source: The traffic source for the site.

Notes: Any notes or comments I have about this set of data.

Social Media Data

Twitter Followers: Current number of twitter followers.

Facebook Fan page Likes: Current number of Facebook page likes.

Facebook Reach: This weeks Facebook reach in number of people.

Shares: Number of social media shares for the week (not sure if I can get this data yet).

Notes: Any notes or comments I have about this set of data.

SEO

Google Ranking: Current Google rank for primary keyword.

# of Links to my Site: Number of links to my site.

Time

Time Breakdown: Number of hours I put into the site this week in categories.

Specifics: Specify what I did in each category.

Notes: Any notes or comments I have about this set of data.

Finance

Income: A breakdown of my income for the week.

Expenses: A breakdown of my expenses for the week.

Notes: Any notes or comments I have about this set of data.

Past Data

Views & Unique Visitors: A chart of my views and Unique Visitors over time.

Social Media Numbers: A chart of my social media numbers.

Marketing Efforts: A list of time and dates of marketing efforts or significant events for the blog.

Notes: Any notes or comments I have about this set of data.

Future

Goals: Major goals for the website with expected date of achievement.

Milestones: A breakdown of major goal into manageable milestones.

Short Term Plan: What I hope to accomplish during the week.

Notes: Any notes or comments I have about this set of information.

Conclusion

Lessons Learned: What you can take away from my data.

Call to Action: What you can do to get your niche site going or improve on your existing one.

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This is the general layout for my updates which are currently scheduled for one per week starting the first week of March. I hope to be able to use mostly graphs and charts for the historical data since it is easier to consume that way.

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Jason Love

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